Hi Tim – yes, couldn’t agree more – the sucky sales pitch stuff is probably a necessary part (not least of all to get the thing funded…). In some ways though I feel better knowing that a presentation is salesy than I do about one that is mediocre.

re. users – I’d have liked to have seen a session (or even a track!) organised at the conference which brought in delegates who were non-technical and asked them how it was using app X or website Y, not necessarily relying on them to turn up..