{"id":965,"date":"2007-10-03T15:21:16","date_gmt":"2007-10-03T14:21:16","guid":{"rendered":"http:\/\/electronicmuseum.wordpress.com\/2007\/10\/03\/fowa-day-1-afternoon-session-2\/"},"modified":"2020-11-18T15:05:35","modified_gmt":"2020-11-18T15:05:35","slug":"fowa-day-1-afternoon-session-2","status":"publish","type":"post","link":"https:\/\/variousbits.net\/2007\/10\/03\/fowa-day-1-afternoon-session-2\/","title":{"rendered":"FOWA day 1 afternoon session 2"},"content":{"rendered":"\n<p>I love Etsy. That&#8217;s why I&#8217;m in a session now with founder Robert Kalin, talking about &#8216;the future of commerce&#8217;.<\/p>\n\n\n\n<p>&#8220;Etsy is a marketplace for individuals, but really also a soapbox for people to show off their products.&#8221;<\/p>\n\n\n\n<p>Etsy has sold around 1.4 million items. Kalin sees this as a small start for a much bigger future.<\/p>\n\n\n\n<p>&#8220;The job of the design is to get the hell out of the way and let the pictures talk&#8221;<\/p>\n\n\n\n<p>Core to success is the human to human element of the site, things that have meaning, and not some huge corporate beast.<\/p>\n\n\n\n<p>Shop by colour as innovative experience &#8211; used by first timers much more than regular users.<\/p>\n\n\n\n<p>Social shopping: a platform for anything not mass-produced.  <\/p>\n\n\n\n<p>Commerce is often below the radar as far as web2 is concerned.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I love Etsy. That&#8217;s why I&#8217;m in a session now with founder Robert Kalin, talking about &#8216;the future of commerce&#8217;. &#8220;Etsy is a marketplace for individuals, but really also a soapbox for people to show off their products.&#8221; Etsy has sold around 1.4 million items. Kalin sees this as a small start for a much &#8230; <a title=\"FOWA day 1 afternoon session 2\" class=\"read-more\" href=\"https:\/\/variousbits.net\/2007\/10\/03\/fowa-day-1-afternoon-session-2\/\" aria-label=\"Read more about FOWA day 1 afternoon session 2\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"ep_exclude_from_search":false,"footnotes":""},"categories":[9],"tags":[],"_links":{"self":[{"href":"https:\/\/variousbits.net\/wp-json\/wp\/v2\/posts\/965"}],"collection":[{"href":"https:\/\/variousbits.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/variousbits.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/variousbits.net\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/variousbits.net\/wp-json\/wp\/v2\/comments?post=965"}],"version-history":[{"count":0,"href":"https:\/\/variousbits.net\/wp-json\/wp\/v2\/posts\/965\/revisions"}],"wp:attachment":[{"href":"https:\/\/variousbits.net\/wp-json\/wp\/v2\/media?parent=965"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/variousbits.net\/wp-json\/wp\/v2\/categories?post=965"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/variousbits.net\/wp-json\/wp\/v2\/tags?post=965"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}