Hey Juha. In essence I agree – it’s good content and nice to see museums doing *anything* at all with video. But it makes me itch that it could have been better thought out and presented. It feels lazy to me just plopping all that content on one page and apparently not thinking about what could have been.

I really like ted.com. You’re right, though, in that I haven’t used the social stuff on it. Although I focussed on that in my post, it’s more the general lack of care rather than the lack of “social tool focus” which struck me.

The obvious thing would have been to stick the lot on YouTube and let *them* deal with the social aspect (and vast quantities more traffic) so that the Tate could spend time and money getting the implementation on their own site right. But I’m betting a whole bunch of rights issues somehow got in the way…